How to motivate my employees working from home

Did you know that 80% of employees prefer unrelated incentives to a pay raise? We don’t say that; it’s the result of a survey conducted by Glassdoor in 2017. Benefits such as flexible working hours, facilities to reconcile work and family life or training are “bonuses” that are increasingly helping to attract talent and have become one of the decisive factors for potential employees to choose one job offer or another.

The possibility of working from home, whether total or partial, has also been one of the advantages that many employers have offered their potential employees more and more often in recent years. But, when teleworking has become a necessity, what other measures can be effective?

I’m sure you’ll be interested in: How to motivate employees in times of Coronavirus

How Google motivates its employees

The leadership consulting firm Firm Bain & Company, audited that Google is 40% more productive than the average company and not because it focuses on recruiting high performance employees, but because of its motivation strategies.

Among its proposals, we can find familiar ones, such as facilitating conciliation, being transparent, contributing to the continuous improvement of its workers through training, etc. And then, they also carry out some programs only available at big companies like those in Silicon Valley, such as  financially helping employees who want to adopt, offering them a high quality gastronomic offer in the company’s canteens or providing the spouse of a deceased employee with 50% of his or her salary during the 10 years following his or her death. We go over some of their ideas, as they can inspire you with new measures you can implement in your business:

Additional services

To make it easier for employees to reconcile their personal and professional lives, Google offers car wash and oil change services, bicycle repair shop, dry cleaner’s, gym, massage service or stylist. We know that with the state of alarm, all of this is more difficult to offer, but have you considered offering your employees a subscription to an in-home training app so that they sta healthy? You can also give them a subscription to Spotify so they don’t work alone with only silence.

Training and inspiration

At Google, they are continually committed to employee improvement through survey systems and consultants who ensure that they reward the best managers while providing the necessary support and guidance to employees who need it to improve their records. In a situation like this, offering your employees the option of virtual training of various kinds can be interesting, just as it can be interesting to look after their mental health and offer them access to psychological services.

Flexibility and fun

At Google, employees can come to work whenever they want, even take their dog with them. The company is committed to a relaxed, creative and fun working environment, which translates into psychological benefits for employees. When working from home, have you considered the possibility of your employees adapting their schedules to their needs? And how about doing the first team video call of the week wearing pajamas to make it fun?

How Facebook motivates its employees

Unlike Google, which seems like paradise for any worker, Facebook is not so perfect. Many of its workers highlight the long hours it requires and how complicated it is for them to balance work and free time. In this sense, it is advisable that you make sure that your workers are not 24 hours in front of the screen, working, because, in the medium term can result in episodes of stress and anxiety that will only reduce their motivation and productivity.

Despite this, Facebook also offers many incentives to its employees. According to GlassDoor, a page that collects opinions from people who have worked or are currently working at a company, the most valued advantages of Mark Zuckerberg’s Facebook are being surrounded by smart people, the good working environment and offering free food.

Other services offered by Facebook to its employees are: an arcade full of video games, four thousand dollars for new parents, free parking and recharging of electric cars or dry cleaning services. In addition, Facebook offers scholars free housing and amenities such as transport service to and from their Menlo Park offices or a housing allowance of $1,000 per month.

How Mars Iberia motivates its employees

Mars Iberia has been selected two years in a row as one of the best companies to work for in Spain (Best Workplaces España 2019 and 2020) and it is not a coincidence. Among other actions, the multinational carried out a gamification action in Spain that strengthened its sales teams and increased its sales by 11%. To achieve this, it used storytelling to motivate its employees through games designed from the real interests of potential players. Through a series of objectives and different levels of prizes, Mars encouraged competitiveness and team spirit.

These types of actions are easy to implement in an environment adapted to a home office, as they are virtual and each employee can play from his or her own device. In addition, they are a great tool for creating community and making work fun at a time when leisure alternatives are revaluing their position as welfare tools.

Take a look at: Successful gamification clients

How to motivate employees without money

We know it is interesting to value the cost for the company to motivate the employees. If you are worried about the bills or the budget you can invest in motivating your employees is limited, don’t worry! There are small measures that are simple to implement and will not require any budget adjust:

• Detect the strengths of each employee and assign them, whenever possible, tasks associated with them. Their productivity will increase if they dedicate their time to a task they like.
• Flexible schedules: As we have mentioned before, as long as the work is done, it is interesting to allow employees to manage their time. In a situation like the current one, if, in addition, they have to take care of children or combine their domestic obligations with their work, they will surely appreciate it.
• Giving your employees autonomy to perform their tasks will help motivate them, but they can also make mistakes. Try to be measured with your corrections and be willing to recognize their achievements. In a stressful situation like the one we are experiencing, nerves are on edge and, as a team leader, you must try to keep everyone calm.
• One of the factors that can help you the most at any time (and more so now that you are working from a distance), is group cohesion. A committed employee is 44% more productive than a satisfied worker.
• Work the inspiration: empower your employees’ creativity, encourage them to propose ideas and make them yours. Betting on their talent will inspire them to be more productive. For example, they can propose ways to organize work now that the team is at home. An inspired worker is almost 125% more productive than a satisfied one.

In a crisis you should not see an obstacle, but an opportunity. Take advantage of the exceptional situation we are experiencing and learn from the great ones to experiment with new organizational systems and new ways to motivate your employees. With initiative, your team will come out of this reinforced. At Playmotiv we are already working on different dynamics and games for when the store opens again. Do you want to be the first to discover them? Don’t hesitate to contact us!

How to motivate employees in times of crisis

Fear of the unknown is a feeling that interferes with personal growth and the development of our daily activities. In the face of uncertainty, some of the advice given by experts is related to accepting the new situation and taking action, never standing still. With this in mind, the best thing you can do is to activate your team as soon as possible so they can get going and adapt to the new scenario. In order to do so, we recommend that you consider the following aspects:

Be transparent

If communication is a vital asset for the operation of a company, at a time that generates so many doubts as the present one, it must be enhanced as never before. Whether things are going well or badly (or are expected to get worse), it is best to be clear and honest with your workers. You will avoid rumors that can lead to a spiral of negativity that, right now, you don’t need nor want.

Take care of the details

Although video conferences will make it easier for all of us to deal personally with our subordinates and colleagues, never forget that you are working with people (and not with screens). In a moment of tension like the one caused by Coronavirus, we recommend you to do a personal communication, in positive. Showing lack of interest in a worker, a sentence said in a not very pleasant tone or an email that may lead to a misunderstanding, due to the stressing situation, can make the other person feel bad, offended, etc. Watch every detail when communicating with your colleagues to prevent tension in the team.

Praise the achievements

The times when it seemed that fear was an effective tool to achieve goals are long gone. Although many organizations still practice it (so they will have an extra challenge at this time), it is much more productive to recognize work well done and be very cautious in dealing with mistakes. Many workers are afraid for their jobs and you don’t want your employees to think unnecessarily about their job being in danger. Concern is fought with motivation.

Team building

Having a pleasant working atmosphere is always a valuable asset. The atmosphere that is created in the workplace, where employees can talk, laugh together, show support and convey encouragement, is going to be one of the things your team misses the most as everyone works from home. Don’t lose sight of this fact and encourage group video calls (which don’t have to be 100% about work), put humor into the situation or use different team building techniques that help you maintain group cohesion despite the distance.

Use proven techniques

Among many options, you can use coaching to maintain the collective morale of your team. If you have knowledge in this area, this is your chance to bring out your full arsenal. Coaching has benefits such as helping to plan realistic goals and objectives, breaking down self-imposed barriers, being more creative and flexible, improving self-confidence, etc.

Another great ally in this exceptional situation is gamification. In the age of the Internet and social networks, you can keep your team on top of their game through virtual challenges and rewards. Gamification can help you to put the results obtained into perspective despite the difficulty of the situation, to recognize the achievements of the team, to give a more informal dimension to the working hours or to enhance competitiveness and, at the same time, companionship. Now is a great time to discover what is “gamification for companies”.

Adaptation of the workplace

When health must take precedence over anything else, the workplace may have to be adapted with different safety systems, special equipment, etc. But how to adapt each employee’s home so that he or she can carry out their work in optimal conditions during isolation? Having a suitable place for your employees to work remotely will be an important tool to make them comfortable and avoid frustration. Here are some tips and resources you can give them to make the transition as smooth as possible.

Benefits of teleworking

The main advantage of teleworking in the current situation generated by COVID-19 is that it allows some companies to stay in business despite the state of alarm and mobility limitations that have been imposed, but it is not the only one. In fact, some key aspects have led many organizations to adapt (even partially) this modality of work in recent years. Shall we take a quick look at some of them?

1. Avoid travel (which, in a normal situation, also helps to save time).
2. It offers more autonomy and organisational freedom to the employees, which often results in better performance and more productivity.
3. Reduces infrastructure costs.
4. Helps employees to reconcile their work and improves their opinion of the company.
5. Attracts more talent, as it is an attractive incentive.

How to work from home

If it’s not something you’re used to, teleworking has some nooks and crannies that need to be smoothed out for an optimal work experience:

1. Space. It is recommended to have an exclusive workplace for this purpose. If it can’t be a room, it can be a corner, a desk, a table… a place that you only use for work. In this way, it will be easier for you to connect with your activity at the beginning of the working day and, once it is over, let it there to avoid being available 24 hours a day.
2. Adequacy. We recommend that you make sure you have everything you will need to work in the place you have chosen. Is the Internet signal good? Do you have everything you use every day at hand? Is it well lit throughout the day? Does it make video calls easier or will it force you to move every time you have to make one because you can see the bathroom in the background? These small details will make your day-to-day life organic or a constant struggle.
3. Team. Whether you work with a device provided by the company or with your own computer, make sure it has all the programs, resources and access you will need during these weeks.
4. Assistance. If you are the leader of your team, make sure that your subordinates have a direct line with the technical or computer service of the company so that they can help them quickly with any incident. Nothing undermines morale more than having to deal with a misconfigured connection or an email that doesn’t get sent.

Useful resources for teleworking

Here’s a look at some tools that can help you manage and organize your team while working from home:

• Project management: if you haven’t tried them before, you can use tools like Trello or Asana, which allow you to organize workflows, assign tasks or see what each team member is working on. There are many alternatives: if you work with Microsoft Office, it includes Teams; or there are tools like Slack that replaces the endless chains of emails with channels that centralize all the information about a project. These types of applications are a great ally.
• Video calls: nowadays, there are many applications to make them and surely you have already adapted some of them in your organization, such as Skype, FaceTime or Hangouts. But, if you have not opted for any or do not have the necessary infrastructure, you should know that we all carry tools to make these types of contacts in our pockets. For example, WhatsApp and Facebook Messenger both have a video call function.
• File sharing: Luckily, the cloud and saving and managing files virtually has become an everyday occurrence in recent years. Everyone has used (at least a little), services such as Dropbox, Google Drive or OneDrive. Use them so that your whole team has the latest versions of the documents they need. Their work will flow and you will make their lives more comfortable.

How to motivate employees through game dynamics

As we have seen in the 2020 trends in gamification for companies, gamification is based on the combination of aspects such as points, missions, events, levels… to generate collaboration and competition between the members of a team while seeking to surprise the workers, generate a feeling of belonging to a community or a greater identification with the organization.

You will surely be interested in: Some examples of motivational games for companies.

At Playmotiv we are experts in using gamification to increase the motivation and performance of your teams. Now more than ever we offer you our virtual adventures to help you overcome the situation caused by COVID-19. In the face of adversity, it is better not to face it as a problem, but to turn it into an opportunity for improvement.

According to Joan Schneider and Julie Hall, co-authors of The New Launch Plan, “less than 3% of new products exceed first-year sales of $50 million”. In other words, 97% of new products that reach the market don’t succeed or are, directly, a failure.

Without dealing with astronomical numbers, the life cycle of a product that is about to be launched nowadays can be very short. Intervening at the opportune moment of the process with innovative techniques can be the key to turning doubts into a success. In this article we will explain what role gamification can play during the launch of a new product.

What are the stages of launching new products?

After a long development process that has included market studies, prototypes, product tests, etc., it is time to establish the marketing plan and let your novelty see the light. In order to do so, it is important to follow the different phases of the launch of a product:

1. Prominence: the research phase in which you detect the audience for your product, and where you find out what are its needs and the product’s main innovation that covers them.
2. Communication: at this stage, it’s time to find the direct and concise message that the product requires to reach the defined audience. It is also the time to define the channels you will use in order to reach it.
3. Attraction: this is when you must exploit the competitive advantages of the new product to get the attention of the target. Only by transmitting credibility and trust consumers will give the product a chance.
4. Sale: the time has come to implement the product in the market. It this phase, the necessary logistics are activated in order for the product to be easily found by the target audience, at the appropriate sale points and for a reasonable price.
5. Resistance: is the moment to ensure that the product meets the expectations. The continuous evaluation of consumer satisfaction is vital to implement adjustments and to generate their engagement.

If this process is rigorously followed and the objectives to be achieved are clear, the launch should be successful. But what happens if something gets stuck between the communication phase and the attraction phase because the message does not reach the target? Or, for example, how could you solve a situation in which the product is not arriving at the shops?

If you are interested, check out article: “Ten reasons why establishing clear goals will improve your sales”

Hack the launch schedule of your product

After putting a lot of effort into development, into carefully selecting the target audience, detecting superiority messages and establishing a detailed Gantt chart for your product’s launch, there are two critical moments that can mean either success or failure for your new product:

• Kick-off meeting: it’s the meeting with the entire sales team and the stakeholders involved in the launch. During this event, it should be clear what the product is, what it is for, what it offers… When the commercial task has to start, all attendees have to be clear about the information transmitted and, most important, have to be motivated to sell the new product.
• Product presentation: a meeting with journalists, a great gala with guests related to the field, an event with influencers… It’s time to publicly present the new product and put it in the hands of consumers.

In these two key moments your launch schedule, it’s vital that the messages and the characteristics of the product are internalized by the attendees. Arousing their interest is not always easy: you have to make sure that they understand the key information of the new product, that they are capable of transmitting them and that they want to do it. To achieve this, gamification can be the element that catapults the launch planning to a new level. How to do it?

Use gamification to make your product succeed

Since childhood, games are one of the best tools to stimulate learning. In order for your team, your stakeholders or your prescribers to become specialists on your new product, gamification is the creative solution you are looking for.

After presenting your product to those involved in its commercialization, we must face the forgetting curve, which implies that attendees will stop remembering 70% of the information received within 24 hours of the event.

Through game and storytelling you can ensure greater information retention and the acquisition of necessary skills to defend the new product thanks to an internalized argumentary that can include technical characteristics, scientific facts, regulations, etc. The process of selling and communicating your product will be much more profitable this way.

In addition, the playful nature of famification will attract more attention from attendees and encourage their desire to share the experience. Never underestimate the ability of motivation to communicate the benefits of a brand or a product.

If you are interested, check out article: “Some information about the impact of gamification in business”

The job doesn’t end after the presentation. Once the product hits the market, gamified strategies can also be developed in order for your message and your product to be understood by the consumer, so that he or she will learn to use the new features you offer, etc.

Case studies of product launches that used gamification

Large companies have already opted for gamification to reactivate different departments of their organizations, such as Mars, which boosted their commercial teams.

Many others, such as Starbucks, have developed reward systems based on scorecards, point cards or markers that serve to retain consumers by offering incentives (discounts, gifts, offers, etc.) as they accumulate purchases. This strategy can be easily adapted for a sales team that needs to be motivated to place a new product on the market: the more sales they do, the greater the incentives they have.

According to Playmotiv’s experience, the average increase in sales of teams that has incorporated gamification is 16%. In addition, 93.5% of the people who have participated in gamification projects have been satisfied with them, which increases engagement and motivation.

The results speak for themselves. Including gamification in product launches can be the difference between achieving great success or going unnoticed.

Gamification can be defined as the application of game-design elements and game principles in non-game contexts. In other words, it is adding playful elements to something that, by nature, does not have them, without having to change its final goal.

Using some game-like elements (e.g. missions, rewards, competition with others) can make any task or activity more attractive and enjoyable. So what is the objective? Enhancing the motivation levels of the participants and, consequently, improving their results.

What makes gamification for companies a useful tool is the ability to increase motivation. Gamification in the business environment entails introducing game dynamics into professional activities. This way, employees can face their routine tasks in a different, much more attractive way. These gamification dynamics can help to renew employees’ interest in those tasks that may seem monotonous or boring, as well as to improve their concentration levels during concentration demanding tasks. In addition, these actions aimed at improving the quality of the employees’ professional experience encourage their commitment to the company and their engagement is also increased. Consequently, these actions have a positive impact on employees’ results.

However, why gamification is a positive experience for employees?

• Because it allows them to easily check their results and their own evolution in their professional environment, so their motivation is boosted.
  
  
• Because, through scoring systems and rankings, employees perceive public recognition for their daily work, which usually goes unnoticed.
  
  
• Because it brings a new, more informal and playful dimension to the professional environment, and it facilitates interactions with other colleagues, improving the work environment.
  
  
• Because it gives rewards to the best performances, which adds extra value to conventional work.

These gamification campaigns do not only help employees to achieve their best version of themselves at work, but they are also directly responsible for the improvements in companies’ results.

Gamification dynamics for companies

Gamification at work can take different forms depending on the goals that a company wants to conquer through its implementation.

• Goal: strengthening team cohesion. Cohesive teams are not only more productive and efficient, but they also show greater resilience and better conflict management ability, lower stress rates and greater involvement. If a company wants to strengthen employee relationships and improve their cohesion, team building activities can be very helpful. The idea is to propose team oriented games in an informal environment, usually outside the work environment, in which employees must use teamwork strategies to solve problems or complete a mission within a playful narrative. Building an igloo with boxes, doing an escape room or organizing an outdoor team sports tournament are some common examples of team building activities.
  
  
• Goal: training. Gamification can be very helpful when companies want to train their teams. Refreshing basic knowledge, learning new skills or even receiving training in different fields, such as occupational health and safety, can be excellent objectives for a gamified solution. Through specific platforms, employees can develop learning processes at work in a more enjoyable and attractive way, so they can keep their attention and increase their motivation when learning. The use of storytelling in the learning processes (e.g. putting into practice the knowledge about occupational hazards in a video game that shows risk situations), recognition systems to reward effort, unlocking of extra content in exchange for activities or even awards and recognition for the best students can obtain excellent results in this regard.
  
  
• Goal: increasing sales. Gamification is an excellent tool to increase sales. Sales representatives are the most receptive employees to engage in gamification dynamics because of their intrinsic competitive nature, so they take part in these initiatives with great interest. In addition, we must bear in mind that these employees have a very social professional profile, and they are often exposed to long working hours of solo work, visiting clients and suppliers. Gamification offers them the possibility of keeping in touch with the rest of the sellers of their network, and, consequently, feeling part of a team. Besides, thanks to the gamification platform, employees can check their daily work results in a clear and objective way, and compare them with those of other colleagues. Similarly, both the public recognition and the rewards linked to the competition work as an extra incentive that improves motivation and engagement with the company. Thanks to gamification dynamics, sales usually increase by more than 10%.

The Playmotiv team is specialized in the field of commercial team gamifications. We have developed more than 150 games in which more than 12,000 users have participated, and the satisfaction rate among users was very high, 93% of users have been satisfied with their experience. However, those who have been most satisfied with the results have been the different companies which have worked with us, because their sales have increased 16% on average thanks to our gamifications. Mars, Danone, Nestlé or Ferrero are just some of the companies that have already trusted us in order to start their gamifications with a high degree of success.

Successful gamification campaigns

• Mars Iberia came to Playmotiv looking for an efficient and innovative way to encourage motivation and productivity of their employees and associates. The American global manufacturer of confectionery, pet food, and other food products increased its sales by 11% in Spain thanks to our gamifications. The first game lasted three months and it obtained excellent results. Gamified subsidiaries increased their sales by 11% during the following months, compared to a 5.5% increase obtained in August. This contrasted with the moderate increase of 2.8% of the non-gamified subsidiaries. After this first (and successful) experience, Mars Iberia has continued to trust Playmotiv in order to develop their annual gamification campaigns.

Do you want to know more about this successful story? Check our case studies

• Comcast Corporation, a USA telecommunications conglomerate, decided to develop a gamification campaign in order to reduce the yearly decrease in productivity of their commercial teams during the summer months. The competition among employees increased daily visits by 127%.
  
  
• The Department for Work and Pensions (DWP) of the United Kingdom developed a gamification platform in 2011 to ask employees how the department could reduce costs. All participants could submit ideas and then they could buy and sell shares on them, creating value rankings that generated virtual benefits to those who invested symbolically in them. Thanks to this system, the organization obtained 1,400 improvement suggestions during 9 months by more than 4,500 participants. In addition, the ranking created by the users served as the first system of valuation and screening. Finally, DWP implemented 63 projects, which saved more than 20 million pounds.
  
  

• The Spanish postal service, Correos, developed a gamification platform in order to update its webpage with the suggestions of its employees. Participants had to browse through the website and submit their improvement suggestions within 13 days. In return, the employees (and also players) could receive different rewards. The postal company received more than 50,000 suggestions, which saved 70% of the potential cost of hiring an external consultant to do the same job.

Global gamification market is valued nowadays between 5.5 and 6 billion dollars and it is estimated that it will reach 40 billion dollars in 2025. Why is the estimated growth of this market so important? There is a very simple reason for this: gamification for companies brings added value.

According to the survey “Gamification at Work” carried out by Talent LMS in 2018:

• 80% of the employees enjoy using gamification software at work.
• Employees feel that gamification makes them more productive (87%), more engaged (84%) and happier (82%) at work.
• 75% of respondents who often play games agreed that they would be more productive if game dynamics were applied to their work.
• Older employees are more motivated by game elements than younger employees.

Gamification is based on 10 primary game mechanics:

• Points
• Levels
• Missions
• Badges
• Leaderboards
• Unlocks
• Events
• Notifications
• Quiz
• Progress

The combination of these 10 features generates competition, collaboration, surprise, community, achievement, engagement and exploration.

Companies such as Adobe, eBay, Panera and Salesforce (B2C y B2B) are already using gamification dynamics, and they have improved their results.

• Loyalty, measured by repeated visits and viral distribution, increased by 30% on average.
• The use of free software trials increased by 40% and the conversion rate increased by 15% (AutoDesk).
• Customer acquisition of Extraco Bank increased by 700%.

If you are interested, check out article “Gamification to increase employee engagement“

What will be the trends in the gamification market for 2020?

1. Growth of the mobile device market and consequently increasing app and personalised game options

2. Deployment of 5G networks

3. Development of Augmented Reality and Virtual Reality

And their increasing use in the games that companies offer to their employees.

4. Millennial and Gen Z employees

More than two thirds of the workforce will belong to the Millennial and Z Generation in 2025. Employees born into these generations perceive the emotional salary as an important part of their wages and interactive entertainment is their main leisure option.

5. Remote working requires incentives

Remote working is widespread. Gamification dynamics helps employees to have a flexible schedule without disregarding their goals, targets, and deadlines.

New gamification techniques for companies

1. Gamification in the long term

In order to change employee behaviour or adapt new effective dynamics, gamification has to be used during an extended period of time. It is important to create an appropriate learning environment that keeps employees aligned with the established goals for several weeks.

2. Increase in the impact

Gamification dynamics can become even more interesting if immersion is enhanced with Virtual Reality, Augmented Reality or Gesture Control. This can include challenges or mini-games to obtain specific results.

3. Customized gamification

Offering made-to-measure gamification experiences to clients is possible thanks to modern technology tools and Artificial Intelligence. Players can enjoy personalized games.

4. Gamification based on social learning

This type of gamification favours player collaboration to face a challenge.

In short, we will witness how gamification services are going to be more developed and personalized.

Do you want to reward up to 7,000 people simultaneously without dying in the process? Gamify your teams with Playmotiv

Playmotiv makes these tasks automatic so they do not mean more work for the managers. We listen to you, we analyse the type of commercial network you have, and we research what are the elements that can motivate them the most and their profile in order to develop a tailor-made story.

From this point on, the game is designed and predefined because gamifying for companies is just extracting the full potential of game dynamics to make your team to achieve their goals in the way that motivates them the most. We develop the motivational games for your sales team by employing our practical knowledge and ability in the design of the most attractive and effective game dynamics to improve their motivation and engagement.

Technical support, a key element of gamification for companies

Thinking about responding to each problem that may occur and the time it will take to solve them is an obstacle to start gamification mechanics. Do not worry, we take care of problem management.

Player support is managed centrally

Our customer service team is responsible for resolving all doubts and problems, both technical and related to prizes and rewards.

Data load is managed directly with the sales network

Sales managers do not have to act as intermediaries, the distributors directly send us the data through a direct contact with the Playmotiv platform, and we verify that they have been loaded correctly in the system and that they are reliable. In other words, once the game has started you will not have to worry about the technical aspects of its evolution, you will only be surprised because sales will be evolving properly and your team members will feel more rewarded.

Our processes ensure the reliability of gamification data

It is important to ensure that the data obtained are of your interest as the manager of the commercial team, that they are related to the followed KPIs by the sellers or distribution network and, in addition, that correct data are obtained in the collection process.

Before developing any game, we start with the requirement gathering in order to verify that goals, metrics and KPIs are aligned. There are rules to ensure the reliability of the data according to these requirements that allow us to quickly detect anomalies and discrepancies. In that case, alarm mechanisms are activated and we carry out the appropriate checks.

Gamifying different sales teams simultaneously

If you want to carry out a large volume of games simultaneously, we are able to do so. We have developed games in which up to 40 different teams were playing at the same time. One part of them belonged to the company’s direct sales network, and the other part to the distribution network.

Manager usually have to think about the motivation tools for the internal sales network and the distribution network. We must keep in mind that these tools have to be developed for many sales points and they have to be translated into different languages ​​and cultures such as Chinese or Urdu. 

Playmotiv centralizes all management tasks in a single tool, which is translated in up to 10 languages. We have developed games for our clients that involve more than 7,000 people at the same time, including commercial teams and sales points.

Are you willing to do all this to improve your results up to 20%? Gamify your teams with Playmotiv